RaceSco MBAlog

This site belongs to Scott Sanders, a 2004 graduate of Cornell University's Johnson School of Management. It chronicles two years in a top MBA program -- academic, career, social, and everything in between. Blogging was a way of sharing the MBA experience with colleagues, friends, family, and others who were interested. Scroll through the posts -- there's more than a few interesting tidbits.

Thursday, March 04, 2004

"Scott, I need your shipping address"

I got an email yesterday from Corey Rudl with this subject line:

Scott, I need your shipping address

I have no idea who Corey Rudl is, but it really caught my eye! Turns out it was a company selling some marketing reports. I guess it's good they know how to write compelling subject lines, considering the type of business they're in.
|| 9:48 PM Eastern